Media – Page 2 – Thought Leaders in Business

The Power of Branding: You don’t buy a brand, you join a brand

With Clotaire Rapaille, CEO and Founder of Archetype Discoveries Worldwide

July 1st, 6:00 – 8:00 pm

Dr. G. Clotaire Rapaille is an internationally known expert in Cultural Archetypes, Creativity and Innovation. His unique approach to marketing combines a psychoanalyst’s depth of analysis with a business people’s attention to practical concerns.

He has written more than fourteen books. His most popular book, The Culture Code was #9 on the bestseller list of Business week and has been translated in twelve languages. His work has been lauded in both corporate and academic circles

Cultural archetypes pre-determine how members of a culture perceive their world and react to it. Every element of a culture has an archetype and every cultural archetype has a code that explains why people do what they do.

Early childhood imprinting sets the stage for the assimilation of these cultural archetypes, which form the basis for decision making on a deeply reptilian and unconscious level. Breaking the code for these archetypes can benefit companies and organizations from a variety of perspectives, including: product development, marketing, advertising, public relations, research and development and customer service.

Dr. Rapaille has discovered codes for over half of the world’s Fortune 100 companies, and has done work with brands from diverse sectors, such as automotive, consumer goods and financial services.

This is an exceptionally rare opportunity to listen to an expert on human behavior share his vision about the consumer unconscious, and how best to appeal to our reptilian minds.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

Story Telling: The Secret to Engagement and Leadership

with Jerome Deroy, CEO of Narativ, Inc.

Tuesday, June 3rd

Jerome Deroy leads Narativ, a company that trains leaders and their teams in the art and science of storytelling. Through their learning of a breakthrough process, speakers are empowered to change people’s attitudes and behaviors, enhance their sales effectiveness and communicate dynamically with their constituencies.

Currently, many people in the public eye are encouraged to tell stories as strategy to connect emotionally with their audiences, whether in person or via the media. However, the question is: what is the best way to tell a story? What is the key that opens the lock so the audience does not just hear but listen, feel and respond?

Narativ has answered these questions through a singular approach that trains speakers to leave the interpretation, emotional value and power of a story to the listeners’ imagination.

Through their work with Narativ, major international companies have produced outstanding results in communication channels vital to their growth.

This evening will be an immersive experience that will turn the usual storytelling dialog upside down as you will learn principles and methods that will enhance the power of your communications.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

The Collapse of the NY Publishing Industry and the Rise of Self-Publishing

Michael Levin, President of Business Ghost, a prominent ghost writing firm for business professionals, has extensive experience in the publishing industry.

The publishing industry, historically based in six major companies in New York, has experienced significant dislocation in recent years, as the balance between writer, publisher and reader has shifted. The Internet as a means for distribution has placed much more power in the hands of online retailers and writers.

Some will argue that readers reap huge benefits, as books, whether digital, print-on-demand or standard printed format, are offered at a fraction of traditional costs. The traditional publishing business model, once unassailable, is proving to be pivotal in creating the industry’s decline.

Michael sees enormous opportunities for writers, nimble enough to change the way they conduct business and for readers whose shopping experience is vastly enhanced, defined by choice, browsing, access and price.

In Michael’s view, publishing is not over even as traditional publishing is receding rapidly into memory.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

Becoming Ginger Rogers: Business and Life Lessons from the Ballroom

OCTOBER 1, 2013 (Room TBA), 6:00pm

Patrice Tanaka
Author

Patrice Tanaka, author of Becoming Ginger Rogers: How Ballroom Dancing Made me a Happier Woman, Better Partner and Smarter CEO has found an unexpected resource for personal and business growth.

Through the experience of ballroom dancing, Patrice has learned invaluable life and business lessons. The top five are:

Be fully present in body, mind and spirit
Perfectionism is overrated – and inhibiting
Practice failing so you can succeed more quickly
How to partner for success
Visualize your goals as the first step toward achieving them

This talk will turn ballroom dancing inside out and leave us with information to use as we drive to success in our own personal and professional lives.

In addition to being an author, Patrice is the Chief Counselor & Creative Strategist of Padilla CRT, a New York and Minneapolis-based public relations agency. She is a veteran of startups, acquisitions and multiple corporate mergers. She is now poised to share what she’s learned with others who seek to expand their approaches to business growth.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

What’s In Store for the Future of Print Media?

June 4, 2013 (Room TBA), 6:00pm (Promptly!)

Jack Griffin
Principal, Empirical Media Advisors

Print media has been facing strong headwinds from the digital world, with the public consuming media online and getting their news, information and reviews from blogs and subject-driven web resources.

Club member Jack Griffin of Empirical Media Advisors, is a veteran of print media and print media crises. He has worked for Meredith Publishing and Time Inc., among many others where he has lead breakthrough initiatives as a publisher.

Jack will address the disruptions in the media landscape with some publishers moving entirely to a digital presence, others selling their assets and still others seeking to re-engineer their business to maintain both online and offline presences.

The implications for print media extend beyond that industry to include retail, entertainment and consumer product marketing. There is much that weighs in the balance and Jack will offer his perspectives on what is ahead.

Advance registration is required, as seating is limited. Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

The Future of Broadway

Join us on Aprl 2nd (Room: TBA) at 6:00pm at The Yale Club of New York for:

Manny Azenberg
Broadway Theater Producer

Manny Azenberg, veteran producer who received a 2012 Tony Award for Lifetime Achievement, has produced 65 shows, receiving 25 Tony Award nominations and 8 Tony Awards. He has produced more than 20 Neil Simon shows as well as the Billy Joel-inspired dance musical Movin’ Out, Sunday in the Park with George, Ain’t Misbehavin’ , Rent and Baz Luhrmann’s La Boheme.

Manny will present his views on American theater, his vision for the future, and address questions like:

Is Broadway a crucible of art or commerce? Has it become Las Vegas East?
Is there room for innovation on Broadway or is that a goal for Off-Broadway?
Has Broadway priced itself out of the marketplace for New Yorkers, leaving tourists as the prime audiences?

This is a rare opportunity to listen to an industry leader who has been called the gold standard of Broadway theater.

Advance registration is required, as seating is limited.
Click here to register on-line, or:
Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

Welcome to Thought Leaders in Business

As the Chairman of Thought Leaders in Business, allow me to be the first to welcome you.

Our mission statement is simple: Thought Leaders in Business brings together leaders from the public and private sectors who have a vision about business that impacts a broad spectrum of industries and people, and delivers their insight and wisdom to our audience.

We do this through our conferences, meetings, seminars, and educational sessions where we meet to listen, learn, and discuss emerging ideas about a range of topics including finance, marketing, government, legal, media, emerging market sectors, technical innovations and best management approaches and practices.

Both our speakers and audience include senior leaders from all sizes businesses, the arts, as well as government agencies. Our speakers are carefully selected to inspire us and challenge us to learn, grow, and engage with each other and form teams who are passionate about innovative ideas and new paradigms for business, professional, and personal growth.

This web site is the place for information on our upcoming events, as well as one of the publishing mechanism for materials from our speakers, conferences, and evens, as well as a place for all of us to continue our conversation.

Thank you for joining us! We all look forward to your on-going participation and feedback.

Chris Moschovitis
Chairman & CEO

Thought Leaders In Business, Inc.
274 Madison Avenue, Suite 1202
New York, NY 10016