Entrepreneurs – Page 2 – Thought Leaders in Business

Digital Media ROI Blueprint for Success: What You Need to Know

with
Gerard Boucher

Tuesday, August 4, 2015
6:00 pm
Yale Club, Room TBA

Everyone knows that digital media is something they – and their organization – need to embrace. References to today’s digital world are all around us and there is a sense of urgency to adopt digital marketing techniques in your business or be left behind.

The vital questions about the use of digital media are:

For whom and for what purposes is it the optimal communications choice
How and when should it be used
What are the best ROI metrics by which it can be measured

It’s clear that digital media plays a leading role in today’s marketing for organizations small and large alike. However, is digital media the right fit for everyone? Does social media produce sales? Do small businesses need to be on Facebook? These questions must be discussed to unlock the true benefits of digital media.

The right balance between sales and thought leadership is hard to strike, but when it’s struck the returns can be large and lasting. When you lay the right digital media foundation in your organization, ROI is clear, present, and scalable for years to come. In this talk, you will learn the specific tools needed to unleash hidden ROI in digital media and fuel your organization’s short and long-term goals.

Gerard Boucher, Founder and CEO of Boucher + Co., launched his first website when he was just 8 years old. Since then, he operated a leading entertainment website for nearly a decade, and learned the secrets to building a successful brand and customer loyalty. Under his leadership, Gerard has implemented successful digital media campaigns for over 50 companies across many industries, and established Boucher + Co. as a leading marketing agency in the New York market.

We look forward to seeing you at the Yale Club. Please check with the front desk on the exact meeting location when you arrive.

How 3D Printing Will Rock Your World

with John Hornick

July 7, 6:00 pm, Yale Club

3D printers are the most powerful machines humans have ever invented because they can make finished products, with all their parts, fully assembled.

Driven by a digital blueprint of the finished product, they do so by building up layer upon layer of plastic, metal, or other materials, which are fused with heat, lasers, electron beams, chemicals, ultrasound, or glue.

John Hornick, a prominent IP lawyer, explains where this disruptive technology stands today and where it is going, and how everything will change when you can make anything. Highlights include:

• the Disruption Checklist, which shows how business and personal life will change
• the effects of 3D printing on the ability to make almost anything without anyone knowing about it or being able to control it
• how the human drive to make things will help drive adoption of this technology
• how 3D printing will lead to the merger of science and nature in product design
• how and why 3D printing could replace mass production with mass customization
• how 3D printing may lead to new kinds of crime

John Hornick has been a counselor and litigator in the Washington, D.C. office of the Finnegan IP law firm for over 30 years. John advises clients about how 3D printing may affect their businesses and frequently speaks and writes on 3D printing. He was the only IP attorney selected by the U.S. Comptroller General Forum on Additive Manufacturing.

We look forward to seeing you at the Yale Club. Please check with the front desk on the exact meeting location when you arrive.

Future Focus: How Successful Companies Stay Relevant by Continual Innovation

with Jeff Loehr

June 2, 6:00 pm, Yale Club

Business success and failure depend on decisions leaders make; they are not a result of changes in the market. However, the market is changing more quickly than most people realize so making these decisions requires that leadership find ways to overcome their biases, focus on the future and continuously reinvent to keep up.

Logically managers and leaders may know this but still struggle to manage the change. The reason for this, based on our observations working with clients around the world, is that as people we become stuck in our mental models of past success. To respond to changing market conditions managers, leaders and founders work harder at doing what they did before. Eventually, when this doesn’t work they look for silver bullet solutions that could come from innovating revolutionary products or even restructuring, but these can make the problem worse.

Future focused companies avoid this crisis by thinking about what the future could look like and preparing for it. They continuously reinvent and evolve rather than look for silver bullet solutions. In our practice we look for and build three key aspects to future focused companies: flexibility in the development and execution of their strategy, foresight to break mental models and discover new opportunities and focus to both build the core and also develop new options in the periphery.

Jeff will talk about the mental model challenge and the key aspects of a future focused company.

Jeff Loehr is a partner at Stratalis Consulting. He has experience working with teams of all sizes and at all stages of company development from developing a strategy for tech startups creating an innovation program for the world’s deepest mine. He works with teams and companies to help them break out of their mental models, explore new options and develop successful businesses.

We look forward to seeing you at the Yale Club. Please check with the front desk on the exact meeting location when you arrive.

The Neuroscience of Business Relationships

with Nora Simpson

Tuesday, May 5, 6:00 pm

Building professional relationships is a critical part of business success. Without relationships based in trust and authentic connection, attempts to create value and service will suffer. When trust and authentic connection are present between clients, vendors, and colleagues, value, productivity and collaboration can reach remarkably successful levels.

Most people can agree on some level that strong professional relationships are important. But the specifics of how to transform difficult relationships into healthy ones, and how to deepen the quality of already good relationships can feel elusive.

The science of the brain can tell us EXACTLY why someone is opening up or closing off quickly to our attempts to connect in a business context. When we “click” with someone in business, it feels easy and fun. But when others reject us, it can feel frustrating and confusing. In this talk, you will learn concrete tools you can use RIGHT AWAY to create the right “click” with almost everyone as you build deep, authentic, high-integrity connections across your business life.

Nora Simpson, CEO of Simpson Strategic Solutions, is widely recognized as a business pioneer and the creator of the field of Experiential Neuroscience. Nora has successfully implemented her groundbreaking neuroscience-based concrete business tools with more than 100 companies in 40+ industries and over 10,000 individuals to create radical breakthroughs in revenue, profit, productivity and fulfillment.

Advance registration is required, as seating is limited.

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

It Does Matter: The Details of Self-Presentation Are the Message

with Oona Chanel

April 7, 6:00 pm

Everyone in business is always in front of people who can and do make a difference in our professional lives. Much of their impressions is based on our self-presentation.

Studies show that business people who dress to represent themselves as managers of a particular business sector provide the best cues that they are authentic and believable.

Oona Chanel is a renowned expert in the discipline of self-presentation. She will demonstrate how visual signals impact corporate decision makers, team members, prospective clients, employees and the media.

Details are telling. And that does not mean expensive jewelry or hair styles. More often, small and simple things can make a big difference in the eyes of those around us.

Oona has the creds: high end runway editorial model, serial entrepreneur, and internationally acclaimed fashion consultant who has worked for major European fashion houses.

Recently, Oona founded and is the Editor-in-Chief of a new fashion magazine to be published by Scandinavian Media Ventures.

Advance registration is required, as seating is limited.

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

All Possible Worlds: How Data is the Real Engine of Creativity

with Alex Toplansky

March 3, 6:00 pm

In the information economy, creative thinking is emerging as a key survival skill for leaders. But while it is often made to sound like an innate talent, creative thinking is a learned discipline. Successful creative professionals have learned that organization, communication and data, not ideation, are the cornerstones of actionable creativity.

For the past 10 years, Alex Toplansky has designed and produced interactive products ranging from B2B analytics tools to blockbuster video games. Today, Alex works as a Senior Writer for the award-winning game studio Deep Silver Volition. He’ll show you how science and systems thinking inform industrial-strength creativity, and how these methods encourage cultures of success in any industry.

You will learn new tools to break down complex problems into navigable steps and isolate useful solutions, the building blocks of the creative process.

This event will help you zero-in on successful ideas and create with a purpose.

Advance registration is required, as seating is limited.

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

Add this event to your calendar

Stand and Deliver: How to Use the Power of Executive Presence in Every Conversation to Fast Forward Your Business

with Jan Nolte

February 3, 6:00 pm

Public Speaking occurs every time you speak to someone other than yourself.

Yes, you are perpetually presenting.

How you sound and look has more impact on getting attention and keeping attention than what you say.

Executive Presence is critical to moving your business forward. Executive Presence leverages your credibility in every interaction for optimal influence.

You have got to make every conversation count; meetings, phone calls, teleconferences, sales pitches, networking, presentations, media interviews, panel discussions, emails and more.

Jan Nolte, Leadership Communication Specialist and founder of The Influential Voice, will show you how in this interactive event.

You’ll learn and practice key skills that will get you noticed and remembered – for all the right reasons!

Jan provides leaders with the communication skills that exude confidence, authenticity, smarts and vision in their organizations and the marketplace.

She is a certified professional coach who utilizes decades of theatre experience in her work with a broad range of private and corporate clients in the US and abroad.

It is time for you to be heard above the din out there and this evening will show you how.

Advance registration is required, as seating is limited.

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

Add this event to your calendar.

Cyber Security and You: Essential advice to survive in the age of cybercrime and cyber terrorism

with Chris Moschovitis

Tuesday, January 6, 6:00 p.m.

Hardly a day goes by that we don’t learn of another attack by hackers against governments, businesses, or individuals. Be it cyber warfare sponsored by countries, cyber terrorism by fringe groups, or hacking by criminals, we are living in a new world where our most valuable asset – our data – is under constant attack. After this talk by Chris Moschovitis, president of tmg-emedia, you will leave with a clear understanding of what is going on, what’s at stake, your risk, and what you can do to protect yourself.

Advance registration is required, as seating is limited. Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

How Collaboration, Shared Values and Work Culture are the New Black in Corporate Growth Strategies

with Phil McKenzie

November 11, 6:00 pm

Corporate culture is under significant stress, as employers and employees struggle to find common ground in identifying and maintaining focus in achieving business goals.

Phil McKenzie, the Founder of InfluencerCon, understands these challenges and has developed an approach that identifies and supports cooperative culture that delivers value to multiple stakeholders.

Phil sees the next generation of leaders as those who pursue influencer culture.

Influencer culture is based on the pursuit of creativity, open and fair exchange, passion, collaboration and a commitment to rich and authentic personal experiences.

By bringing together corporate innovators and game-changers, InfluencerCon has established itself as the leading consultancy for those managers who are seeking to establish vital, dynamic and flexible workplaces.

The InfluencerCon methodology breaks down traditional silo-directed thinking and encourages cross-functionality and cross-pollination of strategies, concepts, customer interfaces and, ultimately, corporate growth.

Prior to founding InfluencerCon, Phil was Managing Partner of FREE DMC, an influencer marketing agency that specializes in integrated marketing strategy, digital content creation, and experiential events. He graduated with an MBA from Duke University’s Fuqua School of Business.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM

The Return of Manufacturing to NY and the Growth of Workforce Development

with Rob Sanchez

October 6, 6:00 – 8:00 pm

Rob Sanchez is a Yale Club member and the Chief Strategy Officer of Manufacture New York, a fashion incubator and factory dedicated to providing emerging independent fashion designers with the resources to move their designs into the marketplace.

Manufacture New York is committed to the development of a sustainable workforce as a vital sector of the local industry and a beacon for talented fashion professionals to live and work in New York.

Rob sees that the local economy, which at one time included a significant design sector, can stake a claim as a center for design and manufacturing. His organization believes that a resurgence is possible through the organic growth of smaller companies who are committed to sustainable workforce expansion.

Current conventional wisdom has it that fashion manufacturing jobs are the domain of overseas providers. However, Rob is one of the leaders in the fashion industry who see tangible benefits for consumers, corporations and municipal agencies to reverse this trend.

This event is an opportunity to listen to the new wave of thought and action in the fashion industry as traditional paradigms are updated with an eye towards collaboration and sustainability.

Rob has started four different companies and worked for two additional startups. In his last company, Fashioning Our Industry, Rob began a fashion focused pitch event, resulting in the successful funding of two companies. He also worked for the New York Angels, an angel investment group, evaluating over 25 companies, performing due diligence on five private deals, and participating in over $5,000,000 in raised funds.

In addition to his work with Manufacture New York, Rob is also an Adjunct Professor at Fordham Law School, where he teaches Entrepreneurial Law. Previously, Rob founded Fashioning Our Industry, conference on law, business, and finance for fashion designers that resulted in the successful funding of two companies. He holds a J.D. from Fordham Law School where he focused on Business Law, Fashion Law, and Entrepreneurial Law and a B.A. in English and Psychology from Yale.

Advance registration is required, as seating is limited.
Click here to register on-line, or:

Please RSVP to Chris Moschovitis at RSVP@TMGR.COM